The Sales Manager Manifesto
- by Elay Cohen
- January 20, 2016
- Sales Coaching
SalesHood - Sales Enablement Platform
The sales manager manifesto: One of the most important members of a company and a sales organization is the first-line sales manager. This person leads a team of sales professionals carrying quota who only make money when they generate pipeline, bring in new customers in the door, and close business. The first-line sales manager is there to make every rep exceed their quota.
First-line sales managers are at the pulse of what’s going on in the business. They know what’s working and they know what isn’t working. Sales managers are the backbone of every sales organization. They make it happen. They are the unsung heroes of corporations wearing so many hats. I’ve written a whole book for sales managers that you can read and explore.
You can also watch my short, fun tribute video for sales managers. Watch it here.
How are we going to challenge ourselves to be the best sales managers on the planet?
How are we going to be leaders who deliver revenue while making our teams better?
How are we going to inspire our teams to exceed their goals and do great things?
I present to you The Sales Manager Manifesto:
If you want to go deeper on these principles and look for best practices to action with your teams, I encourage you pick up my book “SalesHood – How Winning Sales Managers Inspire Teams To Succeed.” You can get the book here.
We also created the world’s first and only on-demand sales learning platform for sales managers to use with teams to elevate sales results fast.
Elay Cohen is the author of SalesHood: How Winning Sales Managers Inspire Sales Teams to Succeed and the co-founder of SalesHood, a SaaS sales enablement platform and community for sales professionals. Elay is the former Senior Vice President of Sales Productivity at Salesforce. Recognized as the company's "2011 Top Executive", and credited for creating and executing all of Salesforce's sales productivity programs that accelerated its growth from $300M to $3B+ in revenue. The sales training and sales support innovations delivered over these years by Elay and his team to thousands of sales reps resulted in unprecedented hypergrowth. He also created the Partner Relationship Management (PRM) category.
Based on my experience leading Sales Productivity at Salesforce, accelerating revenue from $300M to $3B, we’ve packaged our proven methodology into SalesHood, helping client after client achieve record breaking revenue growth.
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